About Diverse-City 2021

ABOUT DIVERSE-CITY 

Students who are culturally fluent gain a strong competitive edge as they step out into an increasingly diverse and global working environment. As part of the Singapore Management University’s internationalisation-at-home efforts, in helping to facilitate cultural learning and global exposure in a time of travel constraints, we are proud to present Diverse-City 2021: The World At Your Fingertips!

Diverse-City (DC) is an annual Singapore Management University (SMU) campus event that celebrates cultural diversity by raising awareness and appreciation of various ethnic and cultural identities.

This year’s virtual instalment comprises a showcase of cultures brought to you by our very own student cultural clubs, who celebrate cultural diversity amongst local and international communities, through lively and experiential in-person and online activities featuring physical and virtual tours, cultural workshops, cooking classes, language workshops, dialogues and forums with Ambassadors and guest speakers. The team has also curated a series of interactive virtual workshops specially for the SMU community, such as the Orizome Japanese art workshop, Chinese tea appreciation session, and Peranakan Museum tour. 

Organised by students from SMU’s international students group, SMU International Connections (ICON), DC is a ground-up initiative that aims to foster appreciation of different cultures and promote social cohesion. SMU ICON worked closely with the Diversity, Inclusion & Integration team, to map out a two week online cultural festival of educational and experiential activities from 3 to 17 September 2021. Take part in our DC Giveaway by 17 September 11.59pm. Winners will be announced a week after the conclusion of Diverse-City 2021! 

Over the years, SMU ICON has successfully organised this annual event, which promotes cultural and community learning among students and the SMU community.

Catch last year’s installment of Diverse-City here!

As a community, we encourage the appreciation of diversity, uphold the spirit of inclusion, and aim to achieve integration of various cultures on our multi-national campus.

Our objective, as part of SMU’s Internationalisation-at-home efforts, is to showcase the beauty and value of contrasting backgrounds, unique heritage and tradition, which is what this logo represents. All colours are distinctive and attractive on their own, and when combined, produce an even more meaningful kaleidoscope, representing the coming together of diverse cultures we celebrate at SMU. This modern and clean-cut design exudes vibrancy, harmony and hope, marking an important year for us as global citizens, as we journey towards a new paradigm of universal solidarity.

Designed in classic varsity font, this logo reflects the event’s significance and maintains a youthful and forward-looking posture. The letters are presented in a myriad of striking colours and organic textures, representing the rich and wonderful diversity of all people groups in the world. The “i”, both the symbol of the Individual as well as the International community, is filled with a portion of the world map - and also bears the universal location icon. 

Together, these elements speak of the common ground we share across the globe, whilst at the same time highlighting the different heritage and backgrounds we all come from.